The Matteo is a fully custom flat bill snapback that features the classic Rock CF on the crown, our lightning bolt on the back right panel, and the original logo for Rock CF on the left side panel. That logo happens to be Emily’s first tattoo too.

Who is Matteo? One awesome dude who embodies “Rock CF!” We have known this guy since he was a little squirt. He is now getting big  and loves baseball, flat bills and is kicking some serious CF booty!

Wear your Matteo NOW!

New kids tank tops and baby onesies are in! 

Hipster kids and babies will be running the streets in their very own They Keep You Alive gear.

Find out what we are doing with all of the leftover race medals from the Rock CF Rivers Half Marathon! There are hundreds…

Here’s a hint…art therapy + children’s hospitals+ wallets.





The Rock CF Foundation is a 501(c)3 nonprofit corporation. Founded and led by Emily Schaller, the Rock CF Foundation is dedicated to increasing the quality of life for people with Cystic Fibrosis.

With the help of a core group of volunteers, the Foundation utilizes the arts, entertainment, fashion and fitness to support research initiatives and heighten public awareness in the fight against cystic fibrosis.

Want Emily to speak at your function or to your group? Contact her here!